Discover how FILA thrived in DTC model, leveraging China cross-border e-commerce trends and tapping into the booming market....
2023 Top Marketing Trends in China for Sun Care Products
With the increasing popularity of outdoor activities, sun care and protection products have become a top priority for many consumers in China. Discove...
China Cross-border E-commerce: A Gateway for French Fashion Brands
Explore the fusion of French fashion brands and China cross-border e-commerce. Learn from successful strategies of brands in China market....
Impact of ChatGPT on the Future of China Marketing Strategies
More brands are incorporating AI to lead their marketing in 2023. Discover how ChatGPT will shape marketing in China in a positive way for business. ...
China CBEC – Top German Brands in China
German brands are deeply loved by consumers in China. As the middle class in China expands and becomes richer, China people's demand for imported high...
Exploring China’s Health supplements Market: Tips for International Brands
How should international brands build their strategies to enter the China health supplements market?...
China $48.9 billion skincare business: Big opportunity for beauty brands to tap into the Chinese market.
Chinese are willing to buy high-quality overseas skincare products, overseas enterprises and brands have a large market share in China, and it is pred...
Valentine’s Day in 2023: Booming luxury consumption in China
According to the prediction：China will lead the international luxury consumption market by 2025...
Short-form video and live streaming drive “interest e-commerce”: it will reach $1,414 billion in 2023
Short-form video and live streaming drive “interest e-commerce”. In China, an increasing number of brands are paying attention to consumers' inter...
New Data: What Cross-Border Products Do Consumers Buy During Chinese New Year
According to the data from JD.COM, since January 2023, sales of several cross-border imported items related to New Year goods and gifts have increase...
China relaxed “COVID” brings Cross-Border E-commerce Changes
With China relaxed ‘COVID’ policies, the control of freight transportation and warehousing has been reduced, China consumption are returning to co...
Positive List: The First Step Of Selling Directly To China In 2023
If you want to increase sales in China through cross-border e-commerce, then the positive list is the first thing you must know....